We are a small boutique agency but packed with purpose, vision and creativity.

Our Why.

Our founder Niamh recognized a unique moment in time where emerging technologies and a deep connection to nature could converge to drive meaningful impact. Witnessing the transformative power of authentic narratives and purposeful design, they envisioned an agency dedicated to supporting visionary voices.

With over 11+ years of experience..

PureStory was created to empower those who strive to make a positive difference, offering them the tools and expertise to amplify their messages and foster sustainable change. By integrating heart, awareness, and cutting-edge technology, PureStory aims to craft stories that resonate deeply, inspire action, and contribute to a more connected and sustainable world.

We bring a wealth of knowledge and expertise in graphic design, brand development, and storytelling. We understand the intricacies of building a brand from the ground up and the importance of conveying a message that resonates deeply with your audience.

PureStory was born out of a profound desire to create a better world through the power of heart-based storytelling, and intentional design.

Meet Niamh

Founder & Creative Director

PureStory was born from Niamh’s decade-long journey of working with business owners, building brands, and honing her skill in storytelling and facilitation coaching.

With a BA in Visual Communications, Digital Illustration, and Graphic Design, Niamh has always been passionate about the power of visual storytelling. Throughout her 11-year career, as a business mentor and coach, she has witnessed a profound need for authentic, purpose-driven design that not only elevates brands but also fosters genuine connections.

This inspired her to create PureStory, a boutique digital agency dedicated to empowering visionary voices and driving meaningful change through intentional design services.

Our Ethos..

Purpose-Driven

Our work is guided by a deep commitment to creating meaningful change and driving positive impact. We aim to inspire and uplift communities through purposeful design and impactful narratives.

Authenticity

We believe in the power of genuine storytelling that reflects the true essence of your mission and values. By staying true to your unique voice, we ensure that every piece of content resonates deeply with your audience.

Nature-first Principles

Inspired by the wisdom of the natural world, we apply nature-first principles to our design process, ensuring our work is both beautiful and meaningful. We believe in harmonizing our efforts with the natural world to create a positive and lasting impact on the planet.

Our Design Philosophy.

Our philosophy is unique and integral to our design process. When working with us, it’s important to understand these core principles we follow in everything that we do:

  • We only desire to craft brands that authentically represent your mission and deeply resonate with your audience.

  • We go to great lengths to uncover the true intention behind your brand, product, or organization, ensuring our designs are tailored to target specific audiences and convey precise messages effectively.

  • We believe in embracing simplicity across all aspects of our work—from streamlining business support systems to crafting clear, purposeful communication and design. For us, less is more. Our design process revolves around distilling the essence of your brand, ensuring every element serves a clear, refined purpose that enhances both clarity and impact.

  • We believe in purposeful design and support services that go beyond aesthetics or function. Each design we create is intentional, and carefully crafted to connect, translate, and communicate the essence of your brand in a meaningful way. Similarly, the support systems we build are designed to nurture and facilitate your business growth and expansion, providing a strong foundation for long-term success. We choose to collaborate only with businesses whose values align with a greater purpose, ensuring that together, we build something truly impactful and lasting.

Explore our services

Learn what we do (and do well) and how we can support you to bring your brand and vision to life!